- Eureka Forbes
- Home & Kitchen
- Home Improvement
- Vacuum Cleaners
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In the year 1982, Eureka Forbes is formed as a joint venture of Shapoorji Pallonji Groups Forbes & Company Ltd. and Sweden based Electrolux. In earlier days, the company has started its operation by introducing domestic water purifiers with name Aquaguard. But now, it is a well-renowned consumer durables multinational and Asia's largest direct sales organization, engaged in manufacturing multiple products. This customer-focused organization is constantly upgrading its market to develop quality products according to the needs and requirements of the end-users. The company offers products for household purposes as well as for institutional purposes. Its core business products are ancillary services and consumer durable products that include water purifiers, security systems, air purifiers and vacuum cleaners. The products offered in all these segments truly exhibits the perfect blend of personal touch and professional craftsmanship.
In vacuum cleaners. Eureka Forbes is a top-ranked brand, holding most of the market share. The first range of vacuum cleaners was introduced in the year 1982 (the year of formation of the company) with name Euroclean while in the year 1995, the brand has launched Tornado' range of vacuum cleaners. In fact, the brand is the first to introduce the concept of vacuum cleaners and water purifiers in India. Currently, the brand manufactures different types of cleaners under different series that include World Series, Premium Series, Essential Series and Expert Series under the name 'Euroclean', Also, it manufactures products under the name "Forbes" that can be used as complete cleaning devices, multi-purpose devices and daily use devices. All these products developed are installed with advanced cleaning technologies that keep your home clean and sanitized always.